CONTENT THAT INSPIRES AND IS FOUND
The days when the internet was manageable are long gone. Anyone who regularly surfs the web is familiar with the flood of information that hits many users every day. A huge amount of content vies for the readers' favor - and if we're honest, there's often a lot of crap among it.
So it has to be filtered. In fractions of a second, our brain decides whether an article or video is interesting enough for us to click on it.The decisive factor is usually the title. This is followed by a few more seconds in which we consume the first few lines of a text or the beginning of a video. If we are interested, we stay on the ball, if not: click - window closed!
To prevent this from happening with your own content, it must be of high quality and offer users important added value. This so-called added value content is used as bait in content marketing.
How we support you
- Content creation of pure text or text and image
- Creation of an editorial plan
- Optimization of the content according to SEO criteria
However, even the best texts are useless if no one can find them. Optimizing content according to SEO criteria is therefore the first step towards more visibility on the web. How does this work? The SEO expert at a content marketing agency usually starts with keyword research. This determines which keywords should definitely be used in the text because users search for them on Google or other search engines. This allows SEO content to be created that can be easily "read" by search engines. Our SEO and content experts will be happy to help you ensure that your content offers added value to users and that your content can be found online.